Webinar:
Journey mapping in 2024

Insight is more important than ever for organisations aiming for growth, but turning observations, information and data into actionable insights can be difficult. Journey mapping has undergone a transformation in recent years, making it a key tool for insight and decision-making at all levels of the organisation.

Host:
Katrine Ly

Partner, Service design

Co-host:
David Zimmerman

Partner, Strategy

Date published:
January 12th 2024
Length:
30 min. watch
Language:
Danish

Key topics:

- The valueof customer journeys / introduction
- From userand customer journeys to fractal journey mapping
- Fractaljourney mapping in practice
- Tools and methods
- Open dialogue

Journey-led clarity

We use customer journeys to uncover insights, prioritise action, and design connected experiences.

Speed with direction

We help organisations move faster by creating clarity and momentum in complex settings.

Design-driven experience

Using design, we craft impactful experiences that align teams, engage users, and bring ideas to life.

Real transformation

We go beyond strategy decks. We work as part of your team and help implement change — and we know what it takes.

Journey-led clarity

We use customer journeys to uncover insights, prioritise action, and design connected experiences.

Speed with direction

We help organisations move faster by creating clarity and momentum in complex settings.

Design-driven experience

Using design, we craft impactful experiences that align teams, engage users, and bring ideas to life.

Real transformation

We go beyond strategy decks. We work as part of your team and help implement change — and we know what it takes.

Journey-led clarity

We use customer journeys to uncover insights, prioritise action, and design connected experiences.

Speed with direction

We help organisations move faster by creating clarity and momentum in complex settings.

Design-driven experience

Using design, we craft impactful experiences that align teams, engage users, and bring ideas to life.

Real transformation

We go beyond strategy decks. We work as part of your team and help implement change — and we know what it takes.

Journey-led clarity

We use customer journeys to uncover insights, prioritise action, and design connected experiences.

Speed with direction

We help organisations move faster by creating clarity and momentum in complex settings.

Design-driven experience

Using design, we craft impactful experiences that align teams, engage users, and bring ideas to life.

Real transformation

We go beyond strategy decks. We work as part of your team and help implement change — and we know what it takes.