Research & insights

We turn research and insight into your competitive edge—mapping human stories, market shifts, and emerging behaviors. Our curiosity goes deeper, uncovering hidden patterns and sparking the kind of strategic clarity that invites bold decisions and real change. What will you discover… when you look beyond the obvious?

1

Qualitative Research

We connect you with the real people behind the numbers.

2

Market Analysis

A 360-degree view of your competitive landscape to identify risks and uncover opportunities.

3

Trend Analysis

Stay ahead of the curve by understanding the forces shaping your industry's future.

4

Behavioral Research

Understanding what people do is often more powerful than what they say.

5

User Research and Testing

Ensure your product is not only desirable but also effective and easy to use.

1

Qualitative Research

2

Market Analysis

3

Trend Analysis

4

Behavioral Research

5

User Research and Testing

1

Qualitative Research

2

Market Analysis

3

Trend Analysis

4

Behavioral Research

5

User Research and Testing
It is estimated that 19% of the work week is spent finding information and 55% of all data and insights remain unused.

ESOMAR, McKinsey, CMI Interviews

David Zimmerman

Partner, Strategy

dz@day21.dk

+45 5194 6637

David Zimmerman

Partner, Strategy

dz@day21.dk

+45 5194 6637

David Zimmerman

Partner, Strategy

dz@day21.dk

+45 5194 6637

David Zimmerman

Partner, Strategy

dz@day21.dk

+45 5194 6637

David Zimmerman

Partner, Strategy

dz@day21.dk

+45 5194 6637

Katrine Ly

Partner, Service design

kl@day21.dk

+45 5335 0964

Katrine Ly

Partner, Service design

kl@day21.dk

+45 5335 0964

Katrine Ly

Partner, Service design

kl@day21.dk

+45 5335 0964

Katrine Ly

Partner, Service design

kl@day21.dk

+45 5335 0964

Katrine Ly

Partner, Service design

kl@day21.dk

+45 5335 0964

Rasmus Berrig

Lead Service Designer & Strategist

rb@day21.dk

+45 2614 5038

Rasmus Berrig

Lead Service Designer & Strategist

rb@day21.dk

+45 2614 5038

Rasmus Berrig

Lead Service Designer & Strategist

rb@day21.dk

+45 2614 5038

Rasmus Berrig

Lead, CX & Strategy

rb@day21.dk

+45 2614 5038

Rasmus Berrig

Lead Service Designer & Strategist

rb@day21.dk

+45 2614 5038

Journey-led clarity

We use customer journeys to uncover insights, prioritise action, and design connected experiences.

Speed with direction

We help organisations move faster by creating clarity and momentum in complex settings.

Design-driven experience

Using design, we craft impactful experiences that align teams, engage users, and bring ideas to life.

Real transformation

We go beyond strategy decks. We work as part of your team and help implement change — and we know what it takes.

Journey-led clarity

We use customer journeys to uncover insights, prioritise action, and design connected experiences.

Speed with direction

We help organisations move faster by creating clarity and momentum in complex settings.

Design-driven experience

Using design, we craft impactful experiences that align teams, engage users, and bring ideas to life.

Real transformation

We go beyond strategy decks. We work as part of your team and help implement change — and we know what it takes.

Journey-led clarity

We use customer journeys to uncover insights, prioritise action, and design connected experiences.

Speed with direction

We help organisations move faster by creating clarity and momentum in complex settings.

Design-driven experience

Using design, we craft impactful experiences that align teams, engage users, and bring ideas to life.

Real transformation

We go beyond strategy decks. We work as part of your team and help implement change — and we know what it takes.

Journey-led clarity

We use customer journeys to uncover insights, prioritise action, and design connected experiences.

Speed with direction

We help organisations move faster by creating clarity and momentum in complex settings.

Design-driven experience

Using design, we craft impactful experiences that align teams, engage users, and bring ideas to life.

Real transformation

We go beyond strategy decks. We work as part of your team and help implement change — and we know what it takes.

Journey-led clarity

We use customer journeys to uncover insights, prioritise action, and design connected experiences.

Speed with direction

We help organisations move faster by creating clarity and momentum in complex settings.

Design-driven experience

Using design, we craft impactful experiences that align teams, engage users, and bring ideas to life.

Real transformation

We go beyond strategy decks. We work as part of your team and help implement change — and we know what it takes.